by stevenpdennis | Jan 21, 2021 | Being Remarkable, Memorable, Winning on Experience
“Great brands don’t chase customers; customers chase great brands.” Gary Friedman, CEO Restoration Hardware If we learned anything during the past couple of decades of digital disruption it should have been this: Even very good is no longer good...
by stevenpdennis | Jan 13, 2020 | Innovation, Retail, Winning on Experience
Last week Macy’s announced it had acquired Story, a New York-based concept store, and appointed founder Rachel Shechtman to be its new “brand experience officer.” And, for the most part, enthusiastic gushing ensued. Let’s simmer down, people. As I regularly write...
by stevenpdennis | Jan 13, 2020 | Being Remarkable, Bricks and Mobile, Customer-centric, Multi-Channel, Omni-channel, Personalization, Winning on Experience
“Reports of my death have been greatly exaggerated.” – Mark Twain* Media reports highlight the dramatic shift of spending from traditional stores to e-commerce. Industry analysts and pundits predict the demise of brands with substantial investments in retail real...
by stevenpdennis | Jan 13, 2020 | Being Remarkable, Bricks and Mobile, Leadership, Omni-channel, Retail, Winning on Experience
This article was originally posted in May 2014. As a former Sears senior executive I’ve followed the once mighty brand’s journey from mediocrity to bad to just plain sad. What a long strange trip it’s been. When I left in late 2003 we were gaining traction in our core...
by stevenpdennis | Jan 13, 2020 | Being Remarkable, Customer-centric, Digital, Frictionless Commerce, Omni-channel, Winning on Experience
Note: This post originally appeared in January 2017. Given Amazon’s staggering growth and willingness to lose money to grab market share it’s easy to blame them for everything that is ailing “traditional” retail overall–and the department store sector in particular....
by stevenpdennis | Jan 13, 2020 | Winning on Experience
Note: This post originally appeared April 1, 2017 In a surprise move that underscores the sweeping changes faced by the retail industry, the National Retail Federation, speaking on behalf of all of its members, announced today that every brick & mortar location of...