by stevenpdennis | Jan 14, 2020 | Bricks and Mobile, Customer-centric, Mobile, Multi-Channel, Omni-channel, Retail, Social Media
For quite some time, various executives and so-called gurus have been going on and on about “multi-channel” this and “multi-channel” that. In fact, it’s hard to get through a discussion–or speech or consulting report or white paper or blog posting–on multi-channel...
by stevenpdennis | Jan 13, 2020 | Being Remarkable, Bricks and Mobile, Customer-centric, Multi-Channel, Omni-channel, Personalization, Winning on Experience
“Reports of my death have been greatly exaggerated.” – Mark Twain* Media reports highlight the dramatic shift of spending from traditional stores to e-commerce. Industry analysts and pundits predict the demise of brands with substantial investments in retail real...
by stevenpdennis | Jan 13, 2020 | Being Remarkable, Bricks and Mobile, Frictionless Commerce, Omni-channel
While many brands were slow to drink the omni-channel Kool-Aid, failing to recognize a fundamental shift in consumer behavior that began over a decade ago, most are now throwing gobs of money at various cross-channel marketing and “seamless integration” initiatives....
by stevenpdennis | Jan 13, 2020 | Being Remarkable, Bricks and Mobile, Leadership, Omni-channel, Retail, Winning on Experience
This article was originally posted in May 2014. As a former Sears senior executive I’ve followed the once mighty brand’s journey from mediocrity to bad to just plain sad. What a long strange trip it’s been. When I left in late 2003 we were gaining traction in our core...
by stevenpdennis | Jan 13, 2020 | Bricks and Mobile, Embrace the Blur, Retail
This blog first appeared in September 2018 It’s hard to underestimate the success and increasing power of Amazon. Their market cap hovers just under $1 trillion. Their growth rates have been astounding. By most estimates Amazon now accounts for nearly 50% of all US...
by stevenpdennis | Jan 13, 2020 | Being Remarkable, Bricks and Mobile, Frictionless Commerce, Omni-channel
While many brands were slow to drink the omni-channel Kool-Aid, failing to recognize a fundamental shift in consumer behavior that began over a decade ago, most are now throwing gobs of money at various cross-channel marketing and “seamless integration” initiatives....
