Bricks and Mobile · Embrace the blur · Retail

Plot twist: Amazon’s future may soon be tied to physical stores

It's hard to underestimate the success and increasing power of Amazon. Their market cap hovers just under $1 trillion. Their growth rates have been astounding. By most estimates Amazon now accounts for nearly 50% of all US e-commerce revenues, roughly 5% of all retail and is significantly bigger than their next 10 competitors combined. One study has some 55%… Continue reading Plot twist: Amazon’s future may soon be tied to physical stores

Bricks and Mobile · Mobile · Omni-channel · Uncategorized

A very mobile Christmas?

It's no secret that mobile is becoming increasingly important in consumers' shopping journeys. Retail brands as diverse as Target and Neiman Marcus have alluded to the pivotal role that digital plays in driving both their online and physical store sales. And of course when we say "digital," often we mean mobile. In fact, for many retailers, mobile is becoming the front… Continue reading A very mobile Christmas?

Bricks and Mobile · Customer-centric · Digital · e-commerce

Physical retail: Definitely different, far from dead

From recent headlines you might assume that sales in brick & mortar stores must be falling off a cliff. You'd be wrong. Yes, e-commerce is growing at a much faster rate, but revenues in physical stores remain positive (1%-2% growth depending on the source). There is also a sense that online shopping is becoming the… Continue reading Physical retail: Definitely different, far from dead

Being Remarkable · Bricks and Mobile · Customer Experience · Customer-centric · Digital · Frictionless commerce · Omni-channel

Digital first retail

Many traditional retailers are already living in a "digital first" world. If your brand isn't quite there yet, it's likely only a matter of time--a short time. Digital first means that even if the customer ultimately buys in a brick & mortar location, their journey starts online. Digital first means that the primary way prospective customers… Continue reading Digital first retail

Being Remarkable · Bricks and Mobile · Frictionless commerce · Omni-channel

The future of omni-channel will not be evenly distributed

While many brands were slow to drink the omni-channel Kool-Aid, failing to recognize a fundamental shift in consumer behavior that began over a decade ago, most are now throwing gobs of money at various cross-channel marketing and "seamless integration" initiatives. Breathless pronouncements fill industry presentations and press releases. CEO's throw around terms like "channel agnostic" and… Continue reading The future of omni-channel will not be evenly distributed

Bricks and Mobile · Customer Growth Strategy · Omni-channel

The heart of omni-channel

You can fixate on the decline of brick & mortar retail all you want, but for the foreseeable future--in the vast majority of product categories--more than 90% of sales are still going to be done in physical stores. You can make a big deal of the hyper growth in your digital channels, but don't forget that… Continue reading The heart of omni-channel

Being Remarkable · Bricks and Mobile · Customer-centric · Multi-channel · Omni-channel · Personalization · Winning on Experience

Different, not dead: The future of brick & mortar retail

“Reports of my death have been greatly exaggerated.”  - Mark Twain* Media reports highlight the dramatic shift of spending from traditional stores to e-commerce. Industry analysts and pundits predict the demise of brands with substantial investments in retail real estate. We live in an increasingly virtual world, they say, and those with deep roots in… Continue reading Different, not dead: The future of brick & mortar retail

Being Remarkable · Bricks and Mobile · Leadership · Omni-channel · Retail · Winning on Experience

5 reasons Sears should liquidate ASAP

As a former Sears senior executive I've followed the once mighty brand's journey from mediocrity to bad to just plain sad. What a long strange trip it's been. When I left in late 2003 we were gaining traction in our core full-line department store business and piloting several important growth initiatives. To be fair, whether… Continue reading 5 reasons Sears should liquidate ASAP

Bricks and Mobile · Customer Growth Strategy · Customer-centric · Digital · Omni-channel · Retail · Winning on Experience

Untethered

In the first decade of e-commerce's ascension, with rare exception, the consumer was sitting in their home or office using a desktop computer to do their online shopping. It was a completely virtual experience where the advantages were clear: 24/7 access, wider selection, often lower pricing and so on. So were the disadvantages: inability to… Continue reading Untethered