You've got to hand it to Eddie Lampert; the guy is tenacious. Of course he is also seriously misguided. At least when it comes to Sears. To briefly recap. Act One In 2004 Lampert decides to merge a struggling and decidedly mediocre retailer (that'd be Sears) with a lousy one (that'd be Kmart). Turns out … Continue reading Sears’ latest move: Four weddings and a(n) eventual funeral
Growing up one of my friend's Dad had an interesting driving strategy. At more or less one minute intervals he would accelerate fairly rapidly, only to step on the brake seconds later to return us to roughly the speed limit. Speed up, slow down. Over and over, until he dropped us off at practice, the … Continue reading The gas or the brake (redux)?
Macy's just launched Story concept shops in 36 stores across the United States. The new "narrative-driven retail experience" occupies about 1,500 square feet in most stores. The move comes less than a year after Macy's acquired the Story brand and made its founder, Rachel Shechtman, its brand experience officer. This is the latest step in Macy's attempts to become more … Continue reading Will Story help Macy’s launch an exciting new chapter?
Sears, aka "The World's Slowest Liquidation Sale," garnered a fair amount of attention recently with the announcement that they would open small stores featuring appliances and other home products called Home & Life. Perhaps having closed hundreds of stores over the past few years, the idea that Sears would "get off the mall" with new, more … Continue reading Sears tries small stores again and again. Here’s why they’ll fail once again.
Once again ShopTalk proved itself to be the must-attend retail event of the year. The 4th annual conference was both bursting with people and content, having grown to more than 8,000 attendees, five tracks and a solid number of prominent main-stage speakers across four action-packed days. Most presentations and panels that I attended were strong. … Continue reading Four truths and a lie from this year’s ShopTalk