Wabi-sabi

Wabi-sabi

Wabi-sabi is a Japanese aesthetic concept that finds beauty in imperfection and the universe’s natural cycle of growth, decay, and death. Practicing wabi-sabi means eschewing the unnecessary, getting rid of the clutter, and valuing authenticity above all else....
Misteaks Were Made

Misteaks Were Made

If we try a new tactic, it might not work. It might be too early, too late, too expensive, too small a market, you name it. We might mess up the execution or spend too much money to possibly earn a decent return. Indeed, if we build it, they (the customers) might not...