Retail delivery wars: Smart strategy or an inevitable race to the bottom?

It wasn't so long ago that Amazon's "Prime" two-day delivery benefit was a real game changer. Once a consumer paid the annual fee, the incremental cost of getting what (at the time) seemed like pretty fast delivery became zero. This is a "wow" for the customer, but it also creates adverse selection that's not necessarily … Continue reading Retail delivery wars: Smart strategy or an inevitable race to the bottom?