Customer Growth Strategy · Loyalty Marketing · Retail

Seducing the “Promiscuous Shopper”

From my experience, every industry has customers that are not loyal to ANY brand.  I call these folks "promiscuous shoppers."  They have strange seductive powers.   They look so appealing--and what's more, when you show them a lot of attention, they are attracted to you, showering your brand with their business. In many cases, these customers… Continue reading Seducing the “Promiscuous Shopper”