Where everybody knows your name. The “new shopkeepers.”

More and more the retail world is bifurcating. At one end of the spectrum, you have the high-efficiency players. Great prices, endless assortments, super convenience, built for speed. Amazon, Walmart, iTunes, Home Depot. You get the picture. While each go about it slightly differently, their world is mostly a mass market one. Customer segmentation means … Continue reading Where everybody knows your name. The “new shopkeepers.”