There is a concept in physics called escape velocity. Escape velocity is the minimum speed needed for an object to break free from the gravitational attraction of a massive body and continue moving forward without further propulsion.
Now I may be pushing the analogy a bit–not to mention my basic comprehension of complex scientific theories–but I think businesses, brands, project teams, individuals, and organizations of just about any type, can benefit from understanding what their own version of escape velocity is and by identifying the fundamental factors which fight against achieving it.
We all suffer from powerful forces that hold us back. All too often, the greater the aspiration or risk, the more we feel a strong pull back to the tried and true, the warm and comfortable, the familiar. The fear of being wrong or looking stupid can be tough to break free from, as evidenced by the simple fact that many of us never do.
And even if we begin to conquer our own insecurity, even when we stop listening to the voices that tell us to slow down or reconsider, even when we muster the courage to say “here I made this“, the gravity-like forces can creep back in, killing any inertia we might have gained.
In other situations we don’t achieve escape velocity because we lack adequate resources, key information or the requisite skills and capabilities. Here, if my experience is at all common, it’s rarely the case that we are unaware that we need these things. Most often we simply fail to ask for the help we need or we’re afraid to go from knowing to doing.
The beauty of achieving escape velocity is that things become so much easier. The forces that once limited us are no longer constraints. We no longer find ourselves saying “if only…” Momentum is achieved. We go from constantly selling our ideas to actually doing the work. We begin to find our flow.
It’s obviously easier said than done.
But, from where I sit, if we don’t understand The Resistance it’s a much tougher dragon to slay.